SPI, represented by Ricardo Oliveira, participated in the FoodTech Fair in Herning, Denmark, held from September 30th to October 2nd, 2024. As the premier event for food technology in the Nordic region, the FoodTech Fair serves as a hub for showcasing cutting-edge innovations from leading industry exhibitors. It also provides a dynamic platform for networking with experts, exchanging insights, and participating in events designed to inspire and challenge participants.
During the event, SPI collaborated with the Southeast Asia IP SME Helpdesk, demonstrating its commitment to promoting innovation and supporting small and medium-sized enterprises (SMEs) as they navigate intellectual property (IP) challenges in Southeast Asia. This partnership underscored the increasing importance of IP protection for companies aiming to expand into this rapidly growing market.
Considerable attention was dedicated to discussing IP issues specific to the Southeast Asian region. Protecting IP rights has become a critical consideration for companies looking to enter this market, and the Southeast Asia IP SME Helpdesk is a valuable resource in this regard. It offers comprehensive information about the IP landscape in Southeast Asia, helping entrepreneurs understand the legal framework and navigate complex regulations, thereby enhancing their ability to expand successfully into the region.
Through its participation in the FoodTech Fair, SPI reinforced its dedication to fostering innovation and creating strategic partnerships that contribute to the development of sustainable and interconnected industries globally.
